Kim Kardashian plays a corpse as she is photographed “playing dead” in a coffin to help raise awareness about World AIDS Day and money for the Keep a Child Alive charity.

The 30-year-old reality star is just one of many celebs, including Alicia Keys, Lady Gaga, who are participating in the Digital Life Sacrifice event. The stars have all committed to killing online communications including Twitter and Facebook until $1 million is donated to the cause.

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