This past weekend, Diddy introduced and performed with Lil B at the SXSW Festival in Austin, Texas. It is rumored that Diddy is trying to sign the Based God to Bad Boy. At the SXSW Festival Diddy said, “Both these last two acts are the future of the music industry,” reffering to Lil B and Odd Future “Make some noise for the future of the music industry.”

Below are two videos of Diddy performing with Lil B. Disclaimer: This story is being reported as a rumor and has to actual facts beside what’s the music industry is talking about.

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