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01/11
Billionaire Mafia Lifestyle Brand Launches Music Label
Last Updated on Tuesday, 1 November 2011 07:33
Written by EbenGregory
Tuesday, 1 November 2011 07:33

Lifestyle clothing brand Billionaire Mafia announces the expansion of its business with the launch of Billionaire Mafia Entertainment, an independent music label and entertainment company.

The company’s transition into management is natural as both co-founders have experience working with some of today’s most influential icons. Fashion designer Lana Fuchs has dressed everyone from B.G., Jadakiss, Busta Rhymes and Ray J to Juelz Santana, Tech N9ne, Baby Bash and many more in Billionaire Mafia clothing. Music executive Tracey Smith has worked with independent labels and artists, as well as major record labels including Atlantic Records, E1 Records, Interscope Records, RCA Music Group and many more. With the addition of Billionaire Mafia Entertainment, the pair will represent a variety of talent including musicians, DJs and producers.

“Artists influence what’s hot and what’s not in fashion,” Fuchs said. “I work closely with them, and they inspire my collections. So it’s natural for the brand to extend into music. Music and fashion are two sides of the same coin.”

BME is currently signing known hip-hop, R&B, country, pop, rock, and techno & house artists who are ready to take the next step in their careers. Events, reality shows and independent films are also in the works.

“Our clients must already be working and have a fan base,” Smith said. “Due to the resources we have, we can take them to the next level: hitting the Hollywood scene, securing endorsements,” Fuchs continued.

The company’s two divisions will work hand-in-hand as its founders put the product with the music, while bringing integrity back to the industry. “Our label is about loyalty. Our artists are loyal to the brand, and we are loyal to our artists,” Smith said. “We want to put the music out there, through radio, through mixed tapes, so it’s not just sitting in computers.”

For more info, log onto www.billionairemafia.com.



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