In the last two weeks, the Ice Bucket Challenge has quite literally “soaked” the nation. Everyone from Ethel Kennedy to Justin Timberlake has poured a bucket of ice water over his or her head and challenged others do the same or make a donation to fight ALS within twenty-four hours.
With only about half of the general public knowledgeable about amyotrophic lateral sclerosis (ALS), also known as Lou Gehrig’s Disease, the Ice Bucket Challenge is making a profound difference. Since July 29, The Association has welcomed more than 70,000 new donors to the cause.
You might also like
Last night, over 300 VIPs in business, philanthropy and entertainment gathered at the Corner Social for the fifth installment of REVOLT TV’s community initiative, “HELLO Harlem” – a summer series to benefit the Boys and Girls Club [...]